Essay Writing

Essay Writing

Essay Writing

A. Leave No Trace
1 What is Leave No Trace? Please explain its role in sustainable tourism/ecotourism efforts.  Explain seven principles of Leave No Trace. 3 pts
B. Environment-friendly tourists: What do we really know about them?  By Dolicar and Crouch.
2What is de-marketing? Do you think de-marketing is a potential tool for sustainable tourism? Explain. 1 pt
3What is the demand-driven approach of sustainable tourism? 1pt
C. Consumers’ green commitment: Indication of a postmodern lifestyle. By Haanpaa
4What are the factors that influence green behaviors? 1pt
5What are the postmodern elements of green consumerism? Explain. 3 pts
6What is the theory of altruistic behavior? Explain. 1 pt
A. Green Marketing article Peattie et al.
  1. The article talks about five problems associated with green marketing including green spinning, green selling, green harvesting, enviropreneur, and compliance marketing. Explain each of these with an example related to tourism marketing.
B.  Driving Success: Marketing and Sustainable Development
2. There are 4 Ps of marketing mix: product, price, place and promotion. If  you were to start a tourism business, how would you use these marketing mix to achieve sustainable development goals. The table on page 17 would be helpful.
3. Search the Internet and identify three tourism related companies that practice true green/sustainable marketing. Explain them.
One Question for the week
This week's topics are consumer demand, green marketing and CSR. Please review the readings carefully before you post your question/issue.
You have to post one question related to the topic by Tuesday.

1 What is Leave No Trace? Please explain its role in sustainable tourism/ecotourism efforts.  Explain seven principles of Leave No Trace. 3 pts

Leave No Trace is an ethical program that teaches people to be responsible when they get go outdoors and it is related to making good decisions and protecting the world around you. It is about enjoying the world around us without destroying it or harming it in anyway and leaving no trace behind that we had passed through this route

2 What is de-marketing? Do you think de-marketing is a potential tool for sustainable tourism? Explain. 1 pt

De-marketing is different from the demand-driven approach and is defined as marketing that is aimed at limiting growth. The main aim of limiting growth

3 What is the demand-driven approach of sustainable tourism? 1pt

Demand-driven approach is an approach to attract tourists and it aims at selective growth. It makes demand-driven sustainable tourism

4 What are the factors that influence green behaviors? 1pt

Green behaviors can be influenced by many socio-demographic variables and environmental attitudes. Structural factors

5 What are the postmodern elements of green consumerism? Explain. 3 pts

The postmodern elements of green consumerism are: lifestyle, identity, ideology, choice, moral, ethics, responsibility, quality of

6 What is the theory of altruistic behavior? Explain. 1 pt

Green consumer behavior has a strong influence of altruistic norms and motives. The altruistic behavior theory

  1. Green Marketing article Peattie et al.
  1. The article talks about five problems associated with green marketing including green spinning, green selling, green harvesting, enviropreneur, and compliance marketing. Explain each of these with an example related to tourism marketing.

The five problems associated with green marketing are green spinning, green selling,

  1. Driving Success: Marketing and Sustainable Development

 

  1. There are 4 Ps of marketing mix: product, price, place and promotion. If you were to start a tourism business, how would you use this marketing mix to achieve sustainable development goals? The table on page 17 would be helpful.

If I were to start a tourism business, I would use the marketing mix in such a way that I would be able to achieve sustainable development goals. My idea is to start a business of selling local foods in a small restaurant. The food products will be made keeping in mind the objectives of sustainable

  1. Search the Internet and identify three tourism related companies that practice true green/sustainable marketing. Explain them.

One of the tourism related company that is practicing true green and sustainable marketing and sustainable development

One Question for the week

This week's topics are consumer demand, green marketing and CSR. Please review the readings carefully before you post your question/

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